| 查看: 424 | 回复: 0 | |||
mechen
|
[交流]
Pharmaceutical Product Branding Strategies: Simulating Patient Flow and ..
|
|
Pharmaceutical Product Branding Strategies: Simulating Patient Flow and Portfolio Dynamics 2nd Edition 2009 by Mark Paich This updated Second Edition details how marketers, forecasters, and brand planners can achieve optimal success by building internally consistent simulation models to project future behavior of patients, physicians, and R&D processes. By introducing the reader to the complexities facing many pharmaceutical firms, specifically issues around cross-functional coordination and knowledge integration, this guide provides a framework for dynamic modeling of interest to several pharmaceutical markets, including epidemiology, market definitions, compliance/persistency, and revenue generation in the context of patient flows or movements. |
回复此楼» 本帖附件资源列表
-
欢迎监督和反馈：小木虫仅提供交流平台，不对该内容负责。
本内容由用户自主发布，如果其内容涉及到知识产权问题，其责任在于用户本人，如对版权有异议，请联系邮箱：xiaomuchong@tal.com - 附件 1 : Pharmaceutical_Product_Branding_Strategies：_Simulating_Patient_Flow_and_Portfolio_Dynamics_2nd_Edition_2009_by_Mark_Paich.pdf
2018-04-08 17:00:52, 5.67 M
» 猜你喜欢
欢迎发来filecode的Mz6后的代码验证其规律
已经有123人回复
-
今天基金会出结果吗？20260819
已经有13人回复
-
时间戳变了，能看出什么问题？
已经有16人回复
-
filecode，4个jtjc了
已经有13人回复
-
为什么余额宝的年化利率越来越低？主要原因有哪些？
已经有5人回复
-
今天放榜没戏了吧
已经有5人回复
-
今天放榜吗？
已经有15人回复
-
filecode=后面第一个是大写字母
已经有12人回复
-
2027广东省杰青
已经有10人回复
-
朋友圈看到的
已经有8人回复
